Go Bananas!
A billion-dollar cruise to let loose
Art Direction, Strategy, Visual Design
How it works: The Go Bananas! Cruise is a giant floating playground for constipated kids to 'let loose', starting with the G7 countries. The ultimate goal of the brand is to sell wheels as collectible items for kids. So, they can only join the cruise once they complete the four collectible toy wheels and verify it through the cruise's website.

Co-Art Director: Toto Ho